Graphic Design Theory – Psychology of Design

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File Name: Graphic Design Theory – Psychology of Design
Content Source: https://www.skillshare.com/en/classes/Graphic-Design-Theory-Psychology-of-Design/887527912?via=search-layout-grid
Genre / Category: Drawing & Painting
File Size : 385MB
Publisher: skillshare
Updated and Published: November 03, 2023
Product Details

Unlock the Secrets of How We See and React to Visuals

Design is all around us, and it’s a huge part of our daily lives. But have you ever stopped to think about why certain designs are effective, while others are not?

Welcome to the exciting world of Design Psychology!

In my new series, we’ll be exploring the secrets of how design can be used to influence human behavior.

You’ll gain a deep understanding of how people perceive the world around them, and how you can use that knowledge to create more effective and persuasive designs.

Trends come and go, but the underlying psychological principles that drive human behavior remain constant. By understanding these principles, you’ll be able to create designs that will appeal to people all over the world, regardless of current fashion trends.

So join me on this journey of discovery, and learn how to use the power of psychology to create designs that will make a lasting impact.


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Who would benefit from this course the most?

If you are a graphic, motion, UX or interior designer then you will love this course!

This course is designed to help you understand the universal laws of visual communication, so that you can confidently make decisions about your own design work. You’ll learn how to see like a seasoned professional designer, spotting the slight errors (or brilliance) in any design concept. And you’ll understand why and how something works or doesn’t work.

By understanding the universal laws of visual communication you will gain confidence in making critical decisions on your design, and that will not only speed up your design process but will give you a guideline throughout it.

You will start to see like a seasoned professional designer, noticing the slight error (or brilliance) in any design concept, understanding how your audience will see it. You will know why and how something works or not.

Think about this for a second! How would this knowledge translate into earnings for a freelance graphic designer or UX designer? Simply the ability to predict how people will react to your designs?

What will we cover in this course?

We’ll explore the practical Psychology of Design in depth with visual examples:

  • Understand the universal laws of visual communication, so that you can confidently make decisions about your own design work.
  • This course will teach you the most effective application of the Gestalt principles, so you can create designs that are not only visually appealing, but also highly effective.
  • Learn about Closure, Continuity, Similarity and Simplicity and how they can help you design better visuals.
  • Understand how viewers interpret visual information, you can create compositions that are both effective and pleasing to the eye.
  • Make critical decisions much faster throughout the design process with this easy to understand
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