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File Name: | The Complete Digital Marketing Guide – 12 Courses In 1 |
Content Source: | https://www.udemy.com/course/the-complete-digital-marketing-guide-12-courses-in-1/ |
Genre / Category: | Film & Media |
File Size : | 1.1GB |
Publisher: | udemy |
Updated and Published: | October 17, 2023 |
Digital Marketing & Social Media, Google Ads, Facebook, SEO, WordPress, Instagram, YouTube.
The Ultimate Digital Marketing Course is designed to provide you with a comprehensive understanding of the different digital marketing channels, strategies, and best practices. This course covers everything from SEO, PPC advertising, social media marketing, email marketing, content marketing, affiliate marketing, mobile marketing, video marketing, web analytics, marketing automation, CRM, e-commerce marketing, and digital marketing strategy. By the end of this course, you will have the knowledge and skills to create and implement an effective digital marketing plan that helps your business achieve its marketing goals.
Course Structure: The course is divided into 14 modules, each covering a different aspect of digital marketing. The modules are:
- 1. Introduction to Digital Marketing
- 2. Content Marketing
- 3. Search Engine Optimization (SEO)
- 4. Pay-Per-Click (PPC) Advertising
- 5. Social Media Marketing
- 6. Email Marketing
- 7. Affiliate Marketing
- 8. Mobile Marketing
- 9. Video Marketing
- 10. Web Analytics
- 11. Marketing Automation
- 12. Customer Relationship Management (CRM)
- 13. E-commerce Marketing
- 14. Digital Marketing Strategy
Each module consists of video lectures, written content, interactive quizzes, and assignments. The course is designed to be self-paced, so you can complete it at your own speed and on your own schedule.
Course Goals: By the end of this course, you will be able to:
- · Understand the fundamentals of digital marketing
- · Identify the different digital marketing channels and choose the right ones for your business
- · Develop and implement a digital marketing strategy that aligns with your business goals
- · Create compelling content that engages your audience and drives conversions
- · Optimize your website for search engines to improve visibility and organic traffic
- · Create and manage effective PPC campaigns to drive targeted traffic to your website
- · Use social media platforms to build brand awareness and engage with your audience
- · Use email marketing to build relationships with your subscribers and drive sales
- · Implement affiliate marketing to generate more revenue for your business
- · Create mobile-optimized content that reaches your audience on their devices
- · Create video content that engages your audience and drives conversions
- · Use web analytics to measure the success of your marketing campaigns and improve your strategy
- · Implement marketing automation to save time and improve efficiency
- · Use CRM to manage your customer relationships and improve retention
- · Implement e-commerce marketing strategies to increase sales and revenue